2 minute read
At dryrobe® we’re passionate about the simple things, like spending quality time outdoors with our friends and family. That’s why we’ve decided to simplify our logo and branding to reflect this.
This is not just a change for change's sake. By simplifying our branding we’re making it work on a whole new range of exciting products that are on their way - watch this space!
We still love our original logo and know many of you do too. That’s why we’re gradually phasing in this refined look.
As a certified B Corp™, with sustainability at our core, we design and build products with the longest lifespan. That's the way we have always done things and are proud to be the antithesis of fast fashion. Our mission is to ensure that every dryrobe® we make finds a loving home.
Whilst the logo is changing, our commitment to quality and sustainability isn’t. The innovative design and high-performance, 100% recycled fabrics, used in the dryrobe® Advance remain exactly the same.
Since we started this journey over a decade ago, the simple and effective idea behind dryrobe® hasn’t changed, but the quality of materials and the design have continuously evolved. This new look is part of that evolution. With some exciting developments on the horizon, we’re stoked about the future and look forward to sharing it with you.
Team dryrobe®
Published on August 03, 2022